The Best Social Listening Tools 2021 ~ 2022

No longer just a soapbox for shouting out your opinions. Way beyond a mere advertising billboard. Social media plays a key role in marketing, customer support, product development and crisis management. The key to exploiting it? Listening. To do that effectively, you need the best social listening tools. Here’s my pick of awesomeness… What is … Continue reading The Best Social Listening Tools 2021 ~ 2022

Digital Marketing Impact – Website Presence and Design

Digital marketing has been at the forefront of the e-commerce landscape since recent months. Even with sales of digital products at an all time high for the first time in the history of eCommerce, a further increase in demand is expected, according to a new study. In the survey of over 2,000 online retail buyers … Continue reading Digital Marketing Impact – Website Presence and Design

A Complete Guide to TikTok Ads for Digital Agencies

TikTok is the cool, new kid on the block that everyone can’t help but notice. With over 2 billion app downloads and a user base of more than 1 billion monthly active users, TikTok is the fastest-growing and seventh most-used social media app in the world. As TikTok’s influence and audience demographic continue to expand rapidly, brands are starting to … Continue reading A Complete Guide to TikTok Ads for Digital Agencies

REVIEW: SELL LIKE CRAZY by Sabri Suby

In what some are calling the most controversial marketing book of the decade. Sell Like Crazy reveals an 8-phase selling system for generating absurd amounts of leads, sales and profit for any business in any marketing with digital marketing! If you’re tired of struggling to make online marketing work… Sick of throwing money down the … Continue reading REVIEW: SELL LIKE CRAZY by Sabri Suby

Go beyond the numbers.

With the range of innovative technology at marketeers’ fingertips, now more than ever it’s possible to follow our customer’s online and offline footprint to create truly bespoke communications (thank God for data!). However, the devil is in the detail, and bad channel orchestration often leaves customers feeling like they’re really just a number. Ironically, the … Continue reading Go beyond the numbers.

No one cares about your marketing

It’s 2021, and things are changing. Cars are starting to drive themselves, augmented reality is introducing a new facet of innovation – as well as Pokemon – into our homes, and Japan has plans to build a robotic moon base by the end of the year. With everything changing so fast, it shouldn’t surprise you … Continue reading No one cares about your marketing

What You Need to Know About Apple’s iOS 15 Update and its impact on Email Marketing

Apple has sparked a lot of interest in the email marketing industry with the introduction of Mail Privacy Protection, which was revealed at the Worldwide Developer Conference. It will have a major influence on digital advertising. The Mail app will be altered as a result of this feature, which will limit the usage of tracking pixels and … Continue reading What You Need to Know About Apple’s iOS 15 Update and its impact on Email Marketing

You need Digital Transformation – LIKE NEVER BEFORE but..

Digital transformation – it’s the digital marketing buzzword of 2020 and 2021 and hailed as the future for companies across industries, nations, and sizes. But what if I were to tell you that you don’t always need digital transformation and that, in fact, it could prove to be a liability to your organization rather than … Continue reading You need Digital Transformation – LIKE NEVER BEFORE but..

CUSTOMERS PERSONAS GIVE YOUR MARKETING THE HUMAN TOUCH

Creating relevant, high quality content is more important than ever. Customers have come to expect brands to automatically know and cater to their specific needs and interests without them having to share any information. In order to create powerful content and be heard and noticed means understanding your target audience perfectly and knowing what they … Continue reading CUSTOMERS PERSONAS GIVE YOUR MARKETING THE HUMAN TOUCH