Snapchat Ads for iOS 14 Changes

As you may have heard, Apple recently announced new privacy updates within the iOS 14 operating system. Apple’s recent announcement indicates these requirements won’t become mandatory until ‘early spring’, but Snapchat has been at the forefront to help its Advertisers understand and navigate these changes.  Snapchat’s Approach Snapchat will take all of these updates into account for … Continue reading Snapchat Ads for iOS 14 Changes

Email Marketing vs. Marketing Automation: Explained

YES, Email Marketing is different from Marketing Automation. I understand that the difference can be overwhelming at times. But believe me, it’s important for you to know how and where they differ. To ensure that you pick the one that fits into your marketing plans better. Hang on with me till the end, and I’m … Continue reading Email Marketing vs. Marketing Automation: Explained

6 Examples of Real Estate Landing Pages (Really Worth Copying)

If you’re in the real estate business, you need a real estate landing page. And the three main reasons for it all involve lead generation. 1) To increase the number of real estate leads you’re getting. Most websites include several links, distracting prospects from doing the one thing you want them to do — convert.  A … Continue reading 6 Examples of Real Estate Landing Pages (Really Worth Copying)

What is an Email Drip Campaign? Here is it with 5 Examples 

You’ve probably read a lot of case studies about people increasing subscribers and sign ups using email marketing. If you’ve tried to copy their tactics and failed, don’t feel dispirited. In most cases that success you read about in a 1,000-word blog post didn’t happen overnight. Most marketers put years of work into learning the … Continue reading What is an Email Drip Campaign? Here is it with 5 Examples 

Essential Guide to Ecommerce Email Marketing for 2021

Want to grow your ecommerce business without spending a fortune on marketing channels you hardly control? In this article, I’ll show how you can increase your ecommerce sales using a channel that, unlike many others, isn’t pay to play. We’ll talk about email marketing for ecommerce for online retailers. Specifically, we’ll cover: What is ecommerce … Continue reading Essential Guide to Ecommerce Email Marketing for 2021

Can You Sell Ads In Your Email Newsletters? Should You?

Need some extra money? If you’ve got an email list, there are plenty of ways to monetize it. You can sell stuff directly in your email messages, of course. Or you can sell other peoples’ stuff – known as affiliate marketing. If you’ve got a big enough list, you might even qualify as an influencer. Then … Continue reading Can You Sell Ads In Your Email Newsletters? Should You?

Cross Selling for Maximum Profits

Have you ever heard of cross-selling?  It’s when you direct a buyer to additional relevant products that you feel they may be interested in. Amazon has cross-selling down to an art form.  Whenever you purchase a book from them, you’ll be immediately introduced to other books in that genre or category.  Just the same, if … Continue reading Cross Selling for Maximum Profits

Incentives to join your mailing list

While it’s true that you can start monetizing your list even if you have fewer than 100 subscribers, obviously the more targeted your list building efforts are, the easier it will be to convert those people into loyal buyers. The size of your list isn’t the most important component in successful email marketing.  The connection … Continue reading Incentives to join your mailing list