With 2.8 billion active users, Facebook still offers businesses one of the largest audiences on earth to advertise their products, and 98.5% of Facebook’s total revenue (nearly $70 billion) comes from companies doing just that. When Facebook ads are done well, they can drive new customers to your site and generate sales, new page likes, and subscribers. Depending on your … Continue reading How To Run Facebook Ads (Beginner’s Guide) MUST READ
“If you can’t measure it, you can’t improve it.” – Peter Drucker. It’s the same for your email marketing campaigns. But what many marketers don’t realize is email marketing metrics go beyond open rates, click-through rates (CTRs), and unsubscribe rates. In fact, these won’t help you answer the key question – is your email marketing campaign effective? So in … Continue reading Email Marketing Metrics & KPIs (YOU SHOULD KNOW)
If you’re in the real estate business, you need a real estate landing page. And the three main reasons for it all involve lead generation. 1) To increase the number of real estate leads you’re getting. Most websites include several links, distracting prospects from doing the one thing you want them to do — convert. A … Continue reading 6 Examples of Real Estate Landing Pages (Really Worth Copying)
If you are a real estate agent, it would be silly not to take advantage of one of the most powerful marketing channels out there: Email Marketing. Email is a foolproof way to reach out and touch your audience with information that they want, need, or care about. In this blog post, we’ll cover how to … Continue reading Real Estate : Email Marketing Definitive Guide for 2021
Want to grow your ecommerce business without spending a fortune on marketing channels you hardly control? In this article, I’ll show how you can increase your ecommerce sales using a channel that, unlike many others, isn’t pay to play. We’ll talk about email marketing for ecommerce for online retailers. Specifically, we’ll cover: What is ecommerce … Continue reading Essential Guide to Ecommerce Email Marketing for 2021
Have you ever clicked on an advertisement from Google or social media and landed on a page that felt like it was speaking directly to you? Chances are, the page you saw was a landing page. Landing pages are standalone web pages that have a single focus: to convert traffic. They often concentrate on single … Continue reading What Are Landing Pages?
While it’s true that you can start monetizing your list even if you have fewer than 100 subscribers, obviously the more targeted your list building efforts are, the easier it will be to convert those people into loyal buyers. The size of your list isn’t the most important component in successful email marketing. The connection … Continue reading Incentives to join your mailing list