What You Need to Know About Apple’s iOS 15 Update and its impact on Email Marketing

Apple has sparked a lot of interest in the email marketing industry with the introduction of Mail Privacy Protection, which was revealed at the Worldwide Developer Conference. It will have a major influence on digital advertising. The Mail app will be altered as a result of this feature, which will limit the usage of tracking pixels and … Continue reading What You Need to Know About Apple’s iOS 15 Update and its impact on Email Marketing

Snapchat Ads for iOS 14 Changes

As you may have heard, Apple recently announced new privacy updates within the iOS 14 operating system. Apple’s recent announcement indicates these requirements won’t become mandatory until ‘early spring’, but Snapchat has been at the forefront to help its Advertisers understand and navigate these changes.  Snapchat’s Approach Snapchat will take all of these updates into account for … Continue reading Snapchat Ads for iOS 14 Changes